Attending a concert, big sporting event, or convention has become a digitally enhanced multimedia experience, with attendees connecting to the venue’s web of customer facing and operational technologies as well as their own personal constellation of media. Table stakes in the new universe of digitally enhanced venues include in-venue mobile food ordering, in-venue payment apps, food and drink delivery, touchless parking management, assistive listening services, lost-child alerts, and general lost-and-found.
Venue owners and operators know that staying competitive and cutting-edge means doing innovative things to attract and engage visitors to events—whether games, conventions, concerts, or other—such as:
Throw attendee selfies up on the jumbotron or flash them on attendees’ phone screens with a dedicated event app
Put attendees in the game by mounting cameras on a player’s helmet to drive immersive viewing and instant replay with VR headsets
Conduct virtual scavenger hunts in the facility using AR apps
Secure event-specific on-premises chat for attendees and players/celebs/speakers
To make this happen, owners and operators need to create solid technology underpinnings, designed and implemented with not just table-stakes services in mind but also emerging new use cases like these, and trends in attendee technology use generally.
Convention, concert, or game: innovative experiences are powered by exceptional technology.
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