How Dollar General Serves Their Communities with Reimagined Technology and Media

In rural and underserved locations, retailers often serve as fixtures of communities. And with consumers expecting personalized service at every turn, technology and innovation have never been more critical to driving best-in-class customer experiences and delivering on consumers’ needs. Watch this session from the National Retail Federation (NRF) Big Show featuring Dollar General, Comcast Business, and NBCUniversal to learn how Dollar General is serving as a backbone to communities in every corner of the United States by bringing digital transformation, technology innovations, and a retail media network to thousands of stores and countless customers around the country.

Learn more about how Comcast Business is helping retailers leverage technology to power customer and employee experiences.

Hear a discussion on retail's smart and connected future.

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